With a content library valued at $12 billion, Netflix’s long-term strategy may be paying off
With a content library valued at $12 billion, Netflix’s long-term strategy may be paying off
A recent Morgan Stanley report says that the value of Netflix’s content library has more than doubled in the last two years and now sits at around $12 billion. Netflix has been ahead of its competitors in creating original content and in doing so, attracting subscribers around the world. Has this been a smart strategy?
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