Super Bowl slacking off is bad for business. Employers are adapting.

Justin Ho Feb 3, 2020
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Derrick Nnadi #91 of the Kansas City Chiefs celebrates after defeating the San Francisco 49ers 31-20 in Super Bowl LIV at Hard Rock Stadium on February 02, 2020 in Miami, Florida. Mike Ehrmann

Super Bowl slacking off is bad for business. Employers are adapting.

Justin Ho Feb 3, 2020
Derrick Nnadi #91 of the Kansas City Chiefs celebrates after defeating the San Francisco 49ers 31-20 in Super Bowl LIV at Hard Rock Stadium on February 02, 2020 in Miami, Florida. Mike Ehrmann
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There’s a phenomenon today some call “Super Bowl absenteeism.” Blame the chili, blame the beer, blame the letdown after all the big game excitement.

HR outfit Kronos estimates that more than 17 million workers may be taking the day after the game off. That’s the highest number since Kronos started tracking this in 2005. And there are signs that employers are adapting. (Note: Kronos is an underwriter of “Marketplace.”)

Employers know productivity drops the day after the Super Bowl. And one reason is because most workers asked for the day off in advance.

That’s a good thing, according to Joyce Maroney, an author at the Workforce Institute at Kronos.

“Unplanned absenteeism is more expensive and more disruptive than planned absenteeism,” Maroney said.

Nearly half of the Kronos survey respondents said employers gave workers some options this year.

“Saying, ‘Sure, come in two hours late, stay two hours later.’ Maybe encouraging work from home in an environment where work from home may not be as common,” Maroney said.

And with unemployment at all-time lows, Brandi Britton at the staffing firm Robert Half said, employers can offer scheduling flexibility to remain competitive.

“The employees will be happier, and the employer will get what they want, and that’s productivity,” she said.

Robert Half asked HR managers to rank events that would merit a weekday holiday. The Super Bowl beat out, among others, the World Series, the NBA Finals and the Oscars.

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