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Nova Safo

SHORT BIO

Nova Safo is a correspondent for Marketplace, and co-host of the “Marketplace Minute” newscast.

He returned to Marketplace after a three-year detour at the international news wire service Agence France-Presse, where he was a Midwest correspondent covering 16 states and serving thousands of clients in print, online news, and broadcast TV and radio. 

He has also been a correspondent for the now-shuttered CNN Radio, a staff journalist at NPR and Yahoo! News, and freelancer for SoundVision Productions, LA Public Media (a project of the CPB and Radio Bilingue) and other outlets.

Episodes by Nova (236)

Marketplace Minute

Small businesses are more optimistic

Jun 11, 2024
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Marketplace Minute

Wall Street firms predict September interest rate cut

Jun 10, 2024
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Marketplace Minute

The monthly jobs report paints a brighter picture than expected

Jun 7, 2024
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Marketplace Minute

Solar power generation hits milestone in U.S.

Jun 6, 2024
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Marketplace Minute

eBay is dropping American Express, citing high fees

Jun 5, 2024
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Marketplace Minute

Job openings remain stuck at an elevated level

Jun 4, 2024
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Marketplace Minute

Airfares are likely to keep rising this year

Jun 3, 2024
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Marketplace Minute

The Fed’s preferred inflation gauge holds steady

May 31, 2024
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Marketplace Minute

Economic growth revised down for first three months of the year

May 30, 2024
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Marketplace Minute

Will the summer travel season be as busy as previously expected?

May 29, 2024
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Latest Stories (362)

Apple releases privacy update that clamps down on data tracking

by Nova Safo
Apr 27, 2021
Apple’s privacy feature requires apps that track users’ web activities to get their express permission before doing so.
Apple has been talking about this change for seven months, and companies reliant on online advertising, like Facebook, have said their profitability could take a hit.
Chris Delmas/AFP via Getty Images
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COVID-19

Music, food and myth-busting bring vaccines to hesitant farmworkers

by Nova Safo
Apr 14, 2021
As much as 18% of the U.S. agricultural and farmworker population has tested positive for COVID-19 compared to 5% of the general population.
Rico Peralta holds up a bandana with messages in multiple languages spoken in the Central Valley. They’ve found that farmworkers prefer bandanas to face masks.
Nova Safo/Marketplace
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COVID-19

Many will see $1,400 COVID payments hit bank accounts today

by David Brancaccio and Nova Safo
Mar 17, 2021
Tens of millions of taxpayers will get the direct payments Wednesday if the IRS has their direct deposit information.
There was some initial confusion because the IRS said that it began processing payments on Friday. People were online on Monday wondering where their deposits were.
William Thomas Cain/Getty Images
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Why self-driving cars are designed to look like overgrown toys

by Nova Safo
Mar 9, 2021
To make customers comfortable with mobile robots, companies are designing in approachability and familiarity.
This Nuro vehicle is built to transport packages, not people.
Nuro
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COVID & Unemployment

What the expansion of federal unemployment aid covers

by David Brancaccio and Nova Safo
Feb 26, 2021
The headline is that people who’ve turned down work for health and safety reasons can be eligible for federal aid.
Federal unemployment aid eligibility is being expanded to three additional categories of workers.
Saul Loeb/AFP via Getty Images
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California can enforce its net neutrality law, judge rules

by David Brancaccio and Nova Safo
Feb 24, 2021
After the FCC scrapped net neutrality rules in 2017, California enacted its own. Those have been challenged in court ever since.
Alex Edelman/AFP via Getty Images
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Facebook blocks news in Australia

by Nova Safo and Rose Conlon
Feb 18, 2021
Facebook's decision to wipe the news feeds came in response to lawmakers coming closer to passing a landmark new law.
A proposed law in Australia would require social media sites, like Facebook, and search engines, like Google, to pay publishers for news content that appears on their sites.
Robert Cianflone/Getty Images
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COVID-19

HealthCare.gov reopens for enrollment

by Nova Safo
Feb 15, 2021
Over the last four years, millions have dropped off the ACA.
The Biden administration plans to spend $50 million on a marketing campaign to get more people to enroll through the Affordable Care Act.
Drew Angerer/Getty Images
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Race and Economy

Aunt Jemima rebrands as Pearl Milling Company

by Nova Safo
Feb 10, 2021
It's part of a reappraisal of brands long criticized for their demeaning or racist roots.
Aunt Jemima has rebranded itself as Pearl Milling Company.
PepsiCo
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COVID-19

Who might get $1,400 stimulus checks with next COVID relief package?

by Nova Safo
Feb 9, 2021
The income threshold for stimulus checks remains the same at $75,000 per person and $150,000 per couple.
LPETTET via Getty Images
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