From This Collection

Who in their right mind approved this ad?

Jun 13, 2017
'There’s a lot of client engagement and collaboration along the way,' ad executive says.
What would Don Draper do?
Frederick M. Brown/Getty Images

How do YouTube stars make money?

May 29, 2017
Turning videos into a career was never easy, but it's getting more complicated.
Robert Garrova

For public good, not for profit.

Why do grocery stores sell gift cards to other places?

May 25, 2017
All sides get something out of the deal.
 That wall of different gift cards hanging on hooks at the end of a drugstore or grocery story aisle actually has a name: the gift card mall.
Justin Sullivan/Getty Images

Didn't pick up your rental car? No problem.

May 15, 2017
Why is it that rental car companies don't penalize customers for flaking at the last minute?
“Some rental car companies have been afraid to charge for no-shows with the fear that their competitors won’t and it would be used as a marketing campaign against them,” said John Healy, who follows the car rental industry for Northcoast Research.
Chris Hondros/Getty Images