How the “anxiety economy” has shifted tastes toward non-alcoholic beverages

Oct 24, 2022

How the “anxiety economy” has shifted tastes toward non-alcoholic beverages

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First, the IRS is allowing for bigger contributions to your retirement account. The U.S. might restrict China's tech access even more. Given that many people are celebrating "Sober October," we look into the resurgence of the non-alcoholic drink industry.

Segments From this episode

What's driving the boom in the nonalcoholic drink industry?

by David Brancaccio and Jarrett Dang

Oct 24, 2022

Megan Klein, founder of the Little Saints mocktail company, says changing consumer tastes and attitudes around health are helping drive sales.

The industry is growing thanks to new trends in health and better options for consumers, says Megan Klein, founder of Little Saints.

Courtesy Megan Klein

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The team

David Brancaccio Host

Victoria Craig Host, BBC

Stephen Ryan Senior Producer, BBC

Meredith Garretson Morbey Senior Producer

Erika Soderstrom Producer

Alex Schroeder Producer

Redmond Carolipio Digital Producer

Ariana Rosas Producer

Jarrett Dang Digital Producer (gone fishing)

Jesson Duller Media Producer

Nick Esposito Media Producer

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