The FTC has told two dozen Internet search engines to make sure online consumers can tell the difference between advertising and the 'natural' results of an Internet search.
In a letter today to Google, Bing and other search engines, the Federal Trade Commission warned of a need to "clearly and prominently" distinguish ads from natural search results.
Online company Klout, known for ranking people for online influence, is rolling out a search feature that uses those influencers as magnets for consumer questions -- and advertising dollars.
Google has broadened the data it's pulling into its version of what's being called "social search," and famous developer Marco Arment starts his own magazine.
