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Mayonnaise eggnog? Here's why brands still gamble on wacky food promotions

by Andy Uhler
Dec 6, 2022
Whether you view Hellmann's suggestion to sub mayo for eggs in eggnog as revolting or merely unconventional, you're already thinking about Hellmann's. And that's the point.
Imagine this, but with mayo. However you react is what companies are willing to gamble on.
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