Apple, the iPhone, and the Innovator's Dilemma

Feb 1, 2019
If you re-read the first few chapters of The Innovator’s Dilemma and you insert "Apple" every time Clayton Christensen mentions "a company," a certain picture emerges.
The Apple logo is seen onstage prior to an event at the Steve Jobs Theater on September 12, 2018 in Cupertino, California.
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