When an ad isn't enough, brands create their own content

May 9, 2013
TV networks come out with their fall programs next week. But as more people tune in online, many marketers are finding that ads alone aren't enough.
Customers walk out of a Taco Bell and Pizza Hut restaurant during lunchtime on April 19, 2012 in Los Angeles, California.
Kevork Djansezian/Getty Images

Media's mobile future makes room for long-form journalism

May 8, 2013
The media landscape is rapidly changing. Kara Swisher, co-exectuive editor AllThingsD, says any news outlet that wants a future must go mobile in every way.

The Root launches black Twitter aggregator 'The Chatterati'

May 6, 2013
Online magazine The Root has just launched 'The Chatterati', a new webpage that watches Twitter users, phrases and hashtags trending in the black community.

Obama's digital director takes his talents to business world

May 3, 2013
Big data helped the President Obama's campaign team identify potential voters and get them to the polls. Now Teddy Goff, who was digital director of Obama's 2012 campaign, is taking his ideas to the business world.

Jodi Arias trial is a big revenue generator for media

May 2, 2013
The high-profile prosecution of a Phoenix-area woman has cost taxpayers nearly $1.7 million in legal fees. But local and national media outlets have seen a ratings boost due to the coverage.

Is reality TV running out of steam?

Apr 22, 2013
Today Dutch group Mars One is set to announce details about its plan to fund a human colony on Mars -- by turning the process into a reality TV show. Is the once fast-growing, profitable reality TV machine -- here on Earth -- sputtering?

Why go through the Internet to watch TV on the go?

Apr 8, 2013
Instead of streaming movies and shows on your smartphone over Wi-Fi, why not watch them over the same transmitters that send signals to your television? Mobile TV may be the next key development for broadcasters.

For public good, not for profit.

Financing the best journalism you've never read

Apr 2, 2013
Did you know you're missing out on some great reads? Journalism that never sees the light of day because, well, one person decides it's just not interesting enough to publish.

Did 'barefoot homeless guy' really deserve charity?

Mar 29, 2013
Remember the “barefoot homeless guy” from when an NYPD officer bought him shoes? Well, he’s back in the news this week after being seen recently counting a “huge wad of bills.”

Turmoil at 'Today' show could spell big trouble for NBC

Mar 29, 2013
NBC's 'Today' show has ceded its long-held number one position in the ratings to Good Morning America amid a high profile, unsuccessful tryout of Ann Curry as co-host.