Stories Tagged as
Snapchat
Ad spending slowdown hits tech and social media firms, but not equally
Jul 27, 2022
While ad revenue growth is slowing down, experts don't see a decline coming.
Are we ready for an augmented reality future?
Feb 7, 2022
Snap, Snapchat's parent company, turned a profit for the first time this quarter.
Online advertising is more expensive since Apple changed its privacy policies
by
Matt Levin
Oct 25, 2021
People are opting out of being tracked.
Facebook, Twitter and more crack down on violent rhetoric, election misinformation
by
David Brancaccio
, Nova Safo
and Alex Schroeder
Nov 6, 2020
Social media companies are now in the business of trying to swat down misinformation, as is clear from the 2020 election.
News is a hard business. Now add millennials and Facebook. Yikes?
by
Molly Wood
Dec 19, 2018
NowThis News has to navigate a lot of platforms to reach its viewers.
Social media "story" ads are gone in a day, but they're getting more popular
by
Molly Wood
Sep 5, 2018
The format is seen as "authentic," one marketer said.
Snapchat creators leave a mark on LA real estate
Jul 30, 2018
During its rapid expansion in the seaside community of Venice, California, Snap Inc. rented out dozens of properties, driving up the price of commercial real estate in the artsy enclave.
For public good, not for profit.
Kylie Jenner tweeted displeasure about Snapchat. Is that a problem?
Feb 22, 2018
If you’re a business that cultivates high-profile celebrity influencers, what do you do when one of them expresses displeasure to millions of followers? That’s the position Snap finds itself in after Kylie Jenner tweeted that she doesn’t open Snapchat anymore. Jenner, apparently, doesn’t much like the app’s new design, and neither do more than a […]
Snap may be struggling, but Chinese giant Tencent has snapped up more shares
by
Jed Kim
Nov 8, 2017
Chinese messaging giant Tencent has bought up about 12 percent of Snap, parent company of the disappearing messaging app Snapchat. Snap has struggled since its big IPO in March, and its shares have lost half their value, leading to the inevitable speculation that it might be ripe for an acquisition. But what is it about […]
Snap’s share price falls below its IPO level - a case of buyers remorse?
Jul 11, 2017
Analysts have questioned the company's ability to keep advertisers happy.