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Space

Brands in Space: What's behind the rush to advertise in the final frontier?

by Nino Paoli
Apr 10, 2024
Big consumer brands are partnering with aerospace companies to market their products in the cosmos. But what’s the payoff back on earth?
When Intuitive Machines' lunar lander touched down on the moon in February, it was brandishing the Columbia Sportswear logo, part of an advertising partship with the outdoor apparel company.
GREGG NEWTON / Getty Images
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It may not have a cantina, but this Virginia spaceport is firing up its local economy

by Kimberly Adams
Jul 13, 2023
Last year, the world set a Space Age record by launching more than 180 rockets into orbit. And every launch pumps money into local coffers.
The control room in NASA's Wallops Flight Facility in Virginia. About 2,000 people work at the center.
Kimberly Adams/Marketplace
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How the "new guys" of NASA's Group 8 opened up space travel to the rest of us

by Kai Ryssdal and Sarah Leeson
Feb 7, 2023
In the 1970s, NASA welcomed women and minority astronauts for the first time. Meredith Bagby's new book explores the impact that they made in the world of space travel.
As the first women and minorities in America's space program, NASA's Group 8 — some of whom are seen here — were a whole new face for space travel.
NASA/AFP via Getty Images
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The new moon mission

by Victoria Craig
Nov 27, 2019
This week in Spain, European research ministers are discussing how to allocate as much as $14 billion over three years to the European Space Agency.
Matt Cardy/Getty Images
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Amazon wants to deliver broadband from orbit

by Justin Ho
Apr 8, 2019
Amazon recently confirmed plans to provide internet connectivity from orbit.
Amazon CEO Jeff Bezos at a press conference in Santa Monica, California.
David McNew/Getty Images
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GPS glitch could confuse navigation devices on April 6

by Jack Stewart
Mar 18, 2019
Older equipment may lose its grip on space and time when its clocks roll over.
A taxi driver uses a navigator while driving in Tokyo.
TARO KARIBE/AFP/Getty Images
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U.S. space economy set to blast off in 2019

by Molly Wood
Jan 2, 2019
Will America be leading the way?
Virgin Galactic's SpaceshipTwo takes off for a suborbital test flight of the VSS Unity on December 13, 2018, in Mojave, California. 
GENE BLEVINS/AFP/Getty Images
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At SpaceX, Gwynne Shotwell's job is to solve the problems that others can't

by Kai Ryssdal
Dec 12, 2018
"If there were no issues, then you don't need me," Shotwell says.
As SpaceX's chief operating officer, Gwynne Shotwell leads the company day to day.
NASA HQ PHOTO/Flickr
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How much would it cost to create a military Space Force?

by Molly Wood
Nov 27, 2018
The answer depends on who you ask.
One of the few photographs of Neil Armstrong on the moon shows him working on his space craft on the lunar surface. The 30th anniversary of the Apollo 11 Moon landing mission is celebrated July 20, 1999.
NASA/Newsmakers/Getty Images
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When Hollywood producers need to get the future right, they call a futurist

by Molly Wood
Sep 13, 2018
Hulu releases "The First" tomorrow, a series set in the 2030s about the first human mission to Mars.
Hulu's "The First" imagines what the first mission to Mars might be like.
Courtesy of Paul Schiraldi
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