NBA gives basketball viewers chance to see games in virtual reality

Oct 25, 2016
The National Basketball Association will, this season, become the first professional sports league to offer a regular schedule of live games delivered in virtual reality. At least one NBA League Pass game per week will be live-streamed in virtual reality. The move could be a big deal for the NBA and other sports. What is […]
Kevin Durant #35 and Stephen Curry #30 of the Golden State Warriors joke with Andre Iguodala #9 while he wears a virtual reality viewer during the Golden State Warriors Media Day at the Warriors' practice facility in Oakland, California. 
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What's behind the NFL's sagging ratings?

Oct 7, 2016
Elections, protests or maybe just smartphones.
Football is watched on phones, tablets and computers in addition to TV, and Nielsen ratings will reflect that next year.
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Let’s do the numbers: Vin Scully’s last six games

Sep 2, 2016
As the Hall of Fame announcer’s last season comes to a close, we take a look at some of his milestone figures.
Los Angeles Dodgers broadcaster Vin Scully acknowledges applause from fans in front of wife Sandi Scully, and sons Kevin Scully and Todd Scully before the game against the Arizona Diamondbacks at Dodger Stadium on September 23, 2015 in Los Angeles, California. 

 
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Nike to drop golf equipment business

Aug 3, 2016
The sporting goods brand said it will still sell footwear and apparel but clubs and bags are out.
Michelle Wie watches her tee shot on the 18th hole during the second round of the Marathon Classic in 2014 in Sylvania, Ohio. She is just one of the pro golfers who have a clothing line with Nike.
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NBA and Twitter ink deal

Jul 20, 2016
The NBA is set to produce more exclusive content for Twitter. The move should appeal to younger basketball fans.
The Golden State Warriors go up against the San Antonio Spurs back in April.
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How golf courses beat the heat

Jul 19, 2016
Some offer deals on greens fees. Others let the grass die.
Arcot Premkumar and Dennis Binaco get ready to tee off at the Tournament Players Club in Scottsdale. The temperature at noon? 105 degrees.
Jimmy Jenkins/KJZZ

Baseball cards get a digital makeover for 2016 season

Jul 12, 2016
Baseball cards are now sold on line - but they're only available for 24 hours
The front of Bartolo Colón’s Topps Now card, which sold a record breaking 8,826 copies on May 8, 2016.
Courtesy of The Topps Company

For public good, not for profit.

How cage-match fights became a $4B business

Jul 11, 2016
UFC has lots of young viewers, and that makes martial-arts worth billions
A general view during the UFC 200 event at T-Mobile Arena on July 9, 2016 in Las Vegas, Nevada.
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Nike serves up a big fashion don't at Wimbledon

Jun 29, 2016
Female players paid to wear Nike weren't exactly game for its babydoll dresses.
Annika Beck of Great Britain plays a forehand during the Ladies Singles second round match against Heather Watson of Great Britain on June 29, 2016 in London, England. Beck is wearing the Nike tennis dress in question. 
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