Stories Tagged as
Advertising
For some businesses, words can't express what they do
by
Doug Tribou
Oct 23, 2012
From "Assurance" to "Esurance" to "preventistry," companies and marketers are increasingly creating new words to describe their businesses and what they offer.
Red Bull sponsors record skydive attempt
Oct 8, 2012
Red Bull, the energy drink, sponsors Felix Baumgartner's record-breaking skydive attempt. And the risks are real for everyone.
Jay Nemeth/Red Bull via Getty Images
African-American youth seeing more alcohol ads
Sep 27, 2012
A new study finds African-Americans aged 12-20 are exposed to more alcohol advertising than American young people in general
Village Voice to cut ties to sex ad business
Sep 24, 2012
The decision is a hit to revenue. But other alternative weeklies are surviving without adult classifieds.
Priceline resurrects Shatner for new ads
Aug 15, 2012
Pitchman William Shatner appeared to have perished in a Priceline ad in January. So why is he back on air as the Priceline “Negotiator?”
Vogue weighs in, literally, with September issue
Jul 27, 2012
Vogue's September issue has 658 pages of advertisements. What makes this fashion staple the Super Bowl of magazine editions?
Get ready for more ads on your Facebook app
by
Molly Wood
Jul 27, 2012
And Google makes Kansas City the cutting edge tech city of the future.
For public good, not for profit.
U.S. Army cuts NASCAR ties
Jul 11, 2012
Congressional critics say the recruiting money used to sponsor sporting events like Stewart-Haas Racing could be spent more effectively.
Marketers start to make sense of Big Data
Jun 26, 2012
Online travel site Orbitz offers pricier hotels to Apple computer users after data shows they tend to pay more than Windows PC owners.
Justin Sullivan/Getty Images
With growth slowing way down, how will Facebook make money off us?
by
Molly Wood
Jun 12, 2012
The social giant may use more ads, better ads or perhaps a way for users to make money as well.